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What is Search Engine Marketing?
Search Engine Marketing is a form of Internet marketing that seeks to promote web sites by increasing their visibility in search engine result pages. Search engine marketing, or SEM, is a great tool to send customers to your site and use your site as a virtual salesperson.
How SEO Works
Search engines are very serious about basing their search results on relevancy - that's their job. The more relevant your web site is to the searcher's keywords or search terms, the more likely you will be placed near the top of the SERPs. As a strategy for increasing the relevance of your web site, SEO considers how search algorithms work and the relevant keywords pertinent to your market. SEO efforts may involve a site's coding, presentation, and structure, as well as altering the site to make it more search engine friendly. Other, more noticeable efforts may include adding unique content to a site, and ensuring that content is easily indexed by search engines.. Other techniques are employed, such as changing meta-data, placing your web site in relevant directories, and link-building via blogs, articles, forums, contacting webmasters, etc. More Information on How SEO Works...
Organizations we belong to:
Search Engine Optimization & Web Design
JaxWorks SEO (search engine optimization) & Web specializes in web design and development and search engine marketing.
At JaxWorks, we enjoy meeting with our customers and finding out how they want their web site to represent their business. Call today to discuss your future web site and how we can best market that web site to targeted customers.
JaxWorks offers a multitude of other services to add pizzazz to your site: we can add video, add images you give us, have photos taken by a professional photographer, custom design a Twitter page, setup a FaceBook or Twitter page, create a social media marketing plan, help with email marketing, design your business cards, design and print anything, come up with unique promotional items or signage, and create your logo. If you would rather redesign your current site, JaxWorks can do that, too. Your web site can then be optimized for top search engine placement, so it's a great idea to start your search engine optimization process while we are building your site. We're a one stop web and marketing shop so call today!
Our business is to put your business on the first page of Google: Let JaxWorks SEO & Web help you today!
Our Search Engine Marketing efforts may include Pay-Per-Click, directories, paid directories, link-building, paid advertising, articles, press releases, off-site-seo, etc. We analyze your site and your goals and do what we need to do to keep you in front of your customers.
Here is more information about our services:
Email Marketing, Newsletters, and/or blogs are great ways to keep in touch with your customers and not let them forget about you. You can send them information about specials, give them tips, and give your customers information about your business. A blog will, on a daily basis, give your customers information about what you do and feel as if they know you and your business.
Pay Per Click (PPC) works at getting your web site and SEO plan started with a bang. JaxWorks will work on the organic, or natural, SEO to get your web site going and in the meantime, or even as an added bonus, we can set up and manage your Google PPC so you don't have to. This way, you have the added benefit of having Google display your ads in premium locations across the web.
Social Media Sites are very popular and many people love to use them to promote their business. Whether it's FaceBook, MySpace, Twitter, Linked In, or other popular sites, we can set these up for you so you don't have to. We can then train you how to use these social media sites so you can keep up with your customers.
JaxWorks is serious about putting you in the top search engine rankings and we can do so for an affordable price. There is a lot of demand for Search Engine Optimization in The Woodlands and a lot of people are confused about what constitutes an optimized site. Let the JaxWorks professionals build your web site and put your web site at the top of the search listings. We incorporate many different processes to drive traffic to your site and to put you at the top of Google and other search engines. Research has shown that over 85% of all traffic to web sites comes from search engine results. Maneuvering your site into a competitive position on search engines is what really drives traffic to you.